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The Fundamental Business Difference between American and European Sport

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There are many similarities between professional sports in North America and Europe. Athletes in major leagues regularly earn eye-watering sums of money while millions of adoring fans tune in to watch games on TV each week. Sports betting is also popular on both sides of the pond, with bookmakers often using the same approaches to attract new customers. This results in sites like Paddy Power running free bet promotions for new customers while paying to sponsor teams in an attempt to gain market share and build brand recognition. 

But for all their similarities, there is a fundamental difference between professional sports in the United States of America and Canada, and in much of Europe.

Profit Maximisation vs Utility Maximisation

The United States prides itself on being the stalwart of free-market capitalism, with these principles finding their way into just about every area of life from utilities to healthcare. Not even sport is excluded from this philosophy and, therefore, major leagues are structured in such a way that teams can be profit maximisers. 

This approach manifests itself in several key areas. Firstly, sports leagues are closed loops; the same 32 teams that are in the NFL today will be there in five years’ time, regardless of performance. 

Salary caps are designed to keep costs down and prevent a spending arms race affecting everyone’s bottom lines. At the same time, revenue is earned from just about every possible source with sponsors crammed into anywhere they’ll fit and TV broadcast deals running into the billions each year. 

On the other hand, European sports leagues, while still needing to make a profit, take a very different approach. Instead of trying to maximise the figure on the bottom line of their income statement, they strive for utility which, in the case of sport, is victories. 

The league structures are designed to reward sporting success and punish failures. For example, the English Premier League relegates the three worst-performing clubs at the end of each season, replacing them with the best three from the EFL Championship, the league below the EPL. 

Club owners that attempt to put profit-making over victories actually end up achieving neither financial nor sporting success. 

Manchester United vs the Dallas Cowboys

One way that this philosophical gulf manifests itself is in which teams acquire the most wealth. 

In England, the richest club is Manchester United, while in the US the Dallas Cowboys are the team with the largest balance sheet. 

However, there is a fundamental difference between these two teams. Manchester United are the most successful team in the Premier League era, having won 13 titles since the competition began in 1992. 

The Cowboys, on the other hand, haven’t won a Super Bowl since 1995. In fact, they’ve not even made it into the championship game since then either. They’re not even the most successful team in the NFL’s history, trailing behind both the Pittsburgh Steelers and the New England Patriots. 

Buying Sucess

While profit maximisation may sound like a cynical attempt to squeeze every last penny from a sport that is loved by millions of fans, it isn’t quite that simple. The profit is needed to sustain the teams in the hyper-competitive and ultra-professional environment of 21st-century professional sport. 

The structure of US competitions prevents one team from trying to buy its way to glory by limiting the amount that can be spent on players. In doing so, it ensures a (more) level playing field and helps to make the sport more unpredictable. 

However, in the European model, where profit is less of a concern, wealthy owners can use their deep pockets to sign the best talent and secure victory.

There are plenty of examples of this, especially in England. Manchester City was a club that saw very little success until it was acquired by new wealthy owners who could hire one of the best managers in football and fill the changing rooms with the greatest players on the planet. 

Similarly, Leicester City earned promotion into the Premier League and then won it the following year, only after a huge cash injection. 

It’s difficult to say whether one approach is right and one is wrong. They are very different and are products of their unique histories but, arguably, these contrasting philosophies are what make each league what it is today, so it wouldn’t be right for either to completely shift their approach.

Sports

How to Choose the Right Sports Betting App for You

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Are you wanting to get involved in sports betting? These days the first place someone might go to start betting would be online or even with a betting app. Getting involved is very simple, but of course, with so much choice can often come hard decisions. You could spend hours scrolling through google and the app store for different options but how do you actually know which one is the right one? If you need a bit of help, researching is the best place to start. This article will help you choose the sports betting app which is right for you.

Ask Around

If you have some friends or family members that are interested in sports betting, then you should be sure to ask them the different apps that they use. These recommendations will mean a lot as you are getting them from a reliable source. Not only that but if you log on to the app and you struggle with knowing exactly what it is you need to do in order to browse and place bets, you know who you can turn to and ask for more information.

Read Reviews

If you don’t have any friends or family that use sports betting apps then the next best option is to have a look at the different reviews that are being left by people online. People online will tend to say exactly what they think and as such, you know if there are negative opinions of apps then you will find them. Not only this but you can see specifically what a certain person doesn’t like about an app and assess whether or not this would be a deal breaker for you.

Be Sure the Site Offers What You Want

When it comes to looking at different websites, you should be sure that you have a clear image of what you want in your head, making it a lot more straightforward for you to work out whether or not the site you’re considering is right for you. This means if you want a sports betting site with good offers then look out for sites with free sports picks, if you want to place bets on more unusual sports then head over to a bookmakers, all of this is going to make it a lot more straightforward for you to decide how to move forward.

Do a Trial Run

You aren’t committed to whatever app you decide to use so why not give it a week for a trial run? In doing this, you can work out whether or not the app is right for you or whether you think it would be best to try out something different.

Conclusion

If you are considering getting into the world of sports betting, then you might currently find yourself a bit overwhelmed with choosing the website that is right for you. This is totally normal and as such, if you want some help with making the right decision then be sure to refer to the above.

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Are You Interested in What the Sports Industry Has to Offer?

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Sports are one of the most important things in the world. Love for sports connects people and doing sports is extremely beneficial for your mental and physical health. It offers many different things that can be used in many ways.

The sports industry offers many things for people. It can be great for entertainment but also for work. This article will take a deep dive into how people can use NFL Week 3 odds and many other possibilities. You might even be surprised when you see how many opportunities there are.

A wide range of sports offer entertainment for absolutely anyone

If you have read any sports news online, you must have noticed that there are many different sports out there. Some sports have been played for centuries, whereas others are only a couple years old. This means that there are entertaining possibilities for absolutely anyone.

Regardless of what type of sport you are interested in, there are some options for you. This is why watching sports has become very popular amongst all kinds of people. The love for a specific sport can connect different people together, and many people have found great friends and even partners through their love for sports.

Who didn’t dream of becoming a star athlete?

Star athletes are incredibly famous all around the world. This makes sense because they have done a lot of work to gain their spot. Most of us have had our favorite star athletes even when we were very young. Furthermore, most people even dreamed of becoming star athletes when they were just kids.

Unfortunately, most people don’t become star athletes. It requires a great amount of work but also a bit of luck. Still, this doesn’t mean that you should have fun doing sports.

Doing sports is incredibly good for your mental and physical health. Since there are many options you can do, there must be a sport that will be fun for you to do. Nowadays starting a sport is also relatively easy. You can find teams and other people interested in the sport through the internet, so it will be very easy for you to begin.

Do you have a completely new idea?

Sure watching and doing sports are already great possibilities that the sports industry offers. These are not the only options, but there are many business opportunities as well. For example, if you have a completely new idea that you have never seen or heard about before, you can think about starting a start-up.

If you are dreaming of having your own start-up, you can learn about financing possibilities for start-ups. You can even find some opportunities that are only available for sports businesses. Therefore you have more options than in many other industries.

Sports stores can sell many things

Starting a start-up is not the only possibility there is if you are interested in starting a sports business. As you certainly must know, there are many retail stores that sell something sports-related.

Some of the most popular sports retailers sell either merch or equipment or both. If you are interested in starting your own sports retailer, you can start it small by selling products online. You can even start with your own selection if you have something you can sell. Then your company can slowly grow bigger with time.

Do you have a lot of knowledge about sports?

Last but not least regarding business opportunities in the sports industry there are different informative websites. For running a website like this, you only need information. There are many options such as bet tips sites, news sites, and other informative web pages.

Obviously, if you are interested in starting a site like this, you need to know for sure that your information is valid and usable. Then you can start your site. You can make some profit through the site by using marketing, which is nowadays a very common way to make a profit. This way, you don’t need to even ask your visitors to pay anything, and you can provide free information for them.

The sports industry offers possibilities for both work and fun

All in all, it’s fantastic that there are so many different possibilities in the sports industry. It can be used in so many different ways, that you can be sure that there is a great opportunity also for you.

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